Chicago Cost of Living
Understanding and improving the experience for Recreational Pickup Pickleball Players (RPPPs).
Role
User Designer
Team
Melissa Vozar
Timeline
January - March 2026
Tools
Figma
HTML
AirTable
Over 10 weeks, my team and I decided to extensively research the target user group, which we termed Recreational Pickup Pickleball Players (RPPPs). We defined this group as players who primarily play an average of 1–12 times per month and primarily engage in open play.
Overview
In Northwestern’s IDS 405: User Research, taught by Michael Callero, I developed practical skills for understanding user needs and applying research insights to inform product and service design decisions. Throughout the course, I gained hands-on experience selecting and conducting appropriate research methods to address real world challenges. I worked directly with users to gather insights, synthesize findings, and translate them into actionable recommendations. I also learned how to communicate research outcomes effectively by preparing clear, compelling presentations.
Background
Pickleball's rapid growth has created a widening gap between player demand and the infrastructure available to support it. 44% of players cite overcrowded courts as the single biggest barrier to getting on the court, 39% of players struggle to find opponents of comparable skill, and no formal systems exist for most recreational players to find courts or compatible players. For casual, recreational players, the open play experience is filled with barriers that the sport has yet to solve.
Problem
Pickleball Players
USA Pickleball
Local Government & Parks
Stakeholders
To better understand the pain points and social dynamics at open play pickleball courts, my team and I conducted five field studies across diverse public court locations at varying times and days of the week, observing players in real-world environments.
Data Set
HTML
Site-Map
To gain a better understanding of this potential experience, we conducted 11 interviews with individuals who met our criteria of a Recreational Pickup Pickleball Player.
Case Study Slides
Check out more of my work!